Blog Category: OTC Marketing

Its Official… 38% of Irish Consumers now shop online using Smart Devices.

Posted on March 26th, 2013, by Brian Larkin

This survey is just another one of the increasing number that reveal the need for websites to be designed with responsive design at their core. Hands down, Responsive Design is the only viable option for creating one single web experience optimised for all modern devices.

Digital Marketing for OTC Pharmaceuticals

Posted on September 5th, 2012, by Brian Larkin

So if you had to launch an OTC digital marketing campaign today, where would you begin from a digital marketing perspective?
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